BRAND LOCALIZATION  

INTRODUCTION:

Sketch Pro was tasked with developing and designing all branding elements for the Italian coffee brand's launch in a specific region. Our team conducted extensive research on the local market and worked closely with Zicaffe to ensure that each design element effectively conveyed their unique selling propositions while resonating with the local culture and preferences.

SCOPE OF WORK:

The scope of our work included creating the logo, stationery, packaging items, menus, indoor and outdoor designs. We paid attention to cultural nuances, consumer preferences, and market trends, resulting in a visually appealing and cohesive brand image.

OUTCOME:

After the successful launch of Zicaffe in the specified region, we can confidently say that our designs contributed to its success.

CONCLUSION:

Our conclusion is that we are proud to have been a part of Zicafe's journey and look forward to taking on similar projects in the future.